Shift Your Lot Into High Gear.
Every vehicle on your lot gets scored 0 to 100 against your local market, every day. Ad budget follows the cars most likely to sell. Watch the system run below, live, on a simulated lot.
Watch VINScore win a click
This is the actual system, running on a simulated lot. Pick a make. We score the inventory, the market moves, a buyer searches, and the exact right VIN takes the ad.
Step 01 — Build the lot
Whose lot are we running?
Pick a make, or hang back and the engine picks one for you. We spin up a simulated inventory, score every VIN against the market, and go win a click.
Pick a make, or hang back and the engine picks one. We build a simulated lot and score every VIN on it.
How the simulated scoring works
How the asking price sits against comparable units in your DMA.
Fresh units get the spotlight. Aging units lose it, fast.
What buyers in your market are actually searching for this week.
How precisely the unit matches what the shopper asked for.
Illustrative model for this simulator. CatalystIQ's production VINScore uses live retail movement, supply and demand, aging, and price position across your DMA, recalculated daily.
One VIN. Five ads.
The winning car does not get one ad. It gets a listing ad, a social ad, a banner, a streaming spot, and a search ad — all assembled from the same feed, all stopped the day it sells.
2022 Subaru Outback Premium$26,89026,840 miVIN …4S4B18Metro Motors (simulated)Vehicle Listing Ad
In stock2022 Subaru Outback Premium
$26,890
Metro Motors (simulated)
Social
Metro Motors (simulated)
Sponsored
Just in: 2022 Subaru Outback Premium. $26,890, ready today.
$26,890
On the lot now
Display
2022 Subaru Outback Premium
$26,890
View this carOTT / CTV
Streaming ad2022 Subaru Outback Premium
$26,890 · Metro Motors (simulated)
Search
Admetro-motors.example
2022 Subaru Outback Premium — $26,890 | In Stock & Ready Today
Only 26,840 miles. Priced against the live market. See it before it moves — this unit is scoring 72 today.
Every field pulls from the same inventory feed. Change the price on the lot, every ad updates. Sell the car, every ad stops.
The funnel is a lap
Awareness to sale is one continuous racing line. Each sector is a channel, and VINScore decides which cars ride in every one of them.
- Awareness OTT / CTV Video VIN-matched video reaches in-market buyers on the big screen before they ever search.
- Consideration Social + Display The exact cars they browsed follow them across feeds and sites, priced and in stock.
- Decision Search + Vehicle Listing Ads When they type the model into a search bar, your highest-scoring VIN takes position 1.
- The Sale Lead → Showroom Click, VDP, lead, appointment. The ad stops the day the unit sells. Budget moves on.
Real outcomes from real dealers
Same platform, real rooftops. These are CatalystIQ-reported results from the system that powers every Ad Collab campaign.
+846%
VLA conversions, same budget
Safford Volkswagen
+218%
Sales in a single month
NY Stellantis dealer
+135%
Faster inventory turn
Genesis of Charlotte
+83%
Clicks, spend went down
Blasius Kia
- #1 In its district for Genesis sales
Genesis of Charlotte · Charlotte, NC
A full-funnel program took Genesis of Charlotte to #1 in its district and turned inventory 135% faster.
+135% Turn rate+52.5% Vehicles moved - +218% Sales in a single month
Stellantis Dealer · New York
One paid search channel, built on real-time market data, grew a New York dealer’s sales 218% in a single month.
+218% Sales+25% Turn rate - +846% Vehicle-listing-ad conversions
Safford Volkswagen · Fredericksburg, VA
A budget rebuild lifted Safford Volkswagen’s vehicle-listing-ad conversions 846% with no added spend.
+846% VLA conversions+146% Search conversions - +15% Sales while the market fell
Hyundai Dealer · New York
While the competitive set dropped 4%, this Hyundai store grew sales 15% and gained share in month one.
+15% Sales+9% Turn rate - +83% More clicks, no added spend
Blasius Kia · Connecticut
Blasius Kia doubled its site traffic and cut cost per click 47% without spending a dollar more.
+83% Clicks-47% Cost per click - See the full lap records
Powered by CatalystIQ VINScore Results above were delivered and reported by CatalystIQ, the platform behind every Ad Collab campaign. We run the same VIN-level play for franchise rooftops and independent lots.
Take a test drive
Pick your bay, or skip straight to the 20-minute demo. Either way, the next lap runs on your inventory.
20 minutes. Your lot, live in the system.
We pull your inventory, score it the way you just watched, and show you which cars would be winning clicks this week. No deck, no pressure — just your VINs on the gauges.
- Your actual inventory, scored against your market
- Franchise co-op kept inside the lines
- Live in days, not months
We're on it.
Check your inbox — you'll hear from us shortly. We're already pulling up your market.