Automotive Social Media Ads
Meet shoppers in the feed. We run your inventory across Meta, Instagram, TikTok, and Facebook Marketplace, and the creative updates the moment your lot changes.
What it is
Your buyers scroll for hours a day. Social ads put your vehicles right in that feed, where car shopping already starts. We build dynamic catalog creative from your live inventory, so each shopper sees real units with real prices, not a generic dealer banner. The same engine runs across Facebook, Instagram, TikTok, and Facebook Marketplace, where used-car demand runs hottest. When a car sells, it leaves the ad set. When you take in new inventory, it shows up. No stale listings, no manual rebuilds.
How VIN intelligence drives it
VINScore reads every VIN on your lot each day and rates it 0 to 100 on likelihood to sell. We build VIN-based audiences and weight the budget toward the units that need a push, not the ones already moving. A shopper who looked at a sedan sees more sedans. A unit that is aging gets pulled to the front of the feed. As inventory turns, the audiences and the creative refresh together, so your spend tracks the lot instead of lagging behind it.
What's included
- Dynamic catalog creative from your live feed
- Meta, Instagram, TikTok, and Facebook Marketplace placement
- VIN-based audiences built from shopper behavior
- VINScore budget weighting, refreshed daily
- Retargeting for shoppers who viewed a vehicle
- Creative that updates as inventory turns
- Lead routing into your CRM
Franchise stores run it inside OEM co-op rules and brand standards. Used and independent lots point it straight at aged units, so every dollar works to move a car.
Sold cars leave the ad set on their own. New arrivals show up without a rebuild, so shoppers only see what is actually on your lot.
Questions, answered
See VIN-level advertising on your inventory
Request a demo and we will pull your market.
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