Solution

Automotive Social Media Ads

Meet shoppers in the feed. We run your inventory across Meta, Instagram, TikTok, and Facebook Marketplace, and the creative updates the moment your lot changes.

Powered by CatalystIQ VINScore
What it is

What it is

Your buyers scroll for hours a day. Social ads put your vehicles right in that feed, where car shopping already starts. We build dynamic catalog creative from your live inventory, so each shopper sees real units with real prices, not a generic dealer banner. The same engine runs across Facebook, Instagram, TikTok, and Facebook Marketplace, where used-car demand runs hottest. When a car sells, it leaves the ad set. When you take in new inventory, it shows up. No stale listings, no manual rebuilds.

VINScore at the wheel

How VIN intelligence drives it

VINScore reads every VIN on your lot each day and rates it 0 to 100 on likelihood to sell. We build VIN-based audiences and weight the budget toward the units that need a push, not the ones already moving. A shopper who looked at a sedan sees more sedans. A unit that is aging gets pulled to the front of the feed. As inventory turns, the audiences and the creative refresh together, so your spend tracks the lot instead of lagging behind it.

Powered by CatalystIQ VINScore
In the package

What's included

  • Dynamic catalog creative from your live feed
  • Meta, Instagram, TikTok, and Facebook Marketplace placement
  • VIN-based audiences built from shopper behavior
  • VINScore budget weighting, refreshed daily
  • Retargeting for shoppers who viewed a vehicle
  • Creative that updates as inventory turns
  • Lead routing into your CRM

Franchise stores run it inside OEM co-op rules and brand standards. Used and independent lots point it straight at aged units, so every dollar works to move a car.

Zero stale listings in the feed

Sold cars leave the ad set on their own. New arrivals show up without a rebuild, so shoppers only see what is actually on your lot.

FAQ

Questions, answered

No. The creative is built from your inventory feed and updates automatically. You are not designing posts or swapping out sold cars by hand. The system handles the catalog.
Marketplace is where a huge share of used-car shopping happens. Running your inventory there puts your units next to the searches buyers are already making, with your dealership behind the listing.
It ties targeting to actual units and actual shopper behavior. Someone who viewed a truck sees more relevant trucks. VINScore then weights spend toward the vehicles that need help, so the budget follows the lot.
Yes. We build inside your OEM co-op rules and brand standards for franchise stores. Used and independent lots get the same engine pointed straight at aging units that need to turn.

See VIN-level advertising on your inventory

Request a demo and we will pull your market.

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